In today’s society, people are becoming more conscious about living a healthier lifestyle and reducing the impact of our actions and purchases on the environment.
And the cosmetics industry, in particular shampoos and conditioners are one of the biggest environmental pollutants. .
Many very useful articles list the ingredients to look out for, but the truth is that even with the best intentions to read the labels at the back of the bottle, most of us will give up trying to understand all the scientific terms by the second line.
And with undecipherable labels on the bottles, we tend to rely on colour, scent and brand to helps us make a decision.
As children we all start with naturally shiny and strong hair. The use of harsh shampoos and conditioners over the years, diet and over external causes damage it, leaving mat, dehydrated and coarse. We then look for more specific products, hair masks and treatments to remedy the problem.
The overuse of these products creates a product build up that suffocates our hair, and we are only able to achieve temporary shine and strength due to certain silicone and other ingredients that create the illusion of healthy hair. These ingredients are absorbed by our body and pollute the environment.
Nowadays, many people are trying to switch to natural shampoos. Products with gentle ingredients for us and the environment, and looking for either no packaging or ethical packaging like bio plastics or glass.
The challenge comes from the fact that the best natural shampoos are normally handcrafted, small productions and these brands cannot reach the majority of us.
At The Home Facial Store we scan the multitude of small manufacturers and select only the few that inspire us for their commitment to create great cosmetics committing to deliver results and empower natural beauty. Products made with natural and organic ingredients, free of toxins, with a strong ethic behind them and with soul.
Choose a brand that you trust, with transparency and a simple list of ingredients.
But choosing it's only the first step. Transitioning from a mainstream shampoo packed with shiny silicone and a natural shampoo it's a process. We know.
It takes patience. A natural shampoo works by removing the toxic build up on the hair, and this process can take up to 3 weeks, depending on how damaged your hair is.
During this process your hair will feel hoarse and lackluster. You will think it doesn't work and will be tempted to return to the easy results of your normal shampoo.
Persevere, it is worth it. Once the natural shampoo has stripped all the build up in your hair, the nourishing ingredient will be able to reach your hair at it's natural. And feed it with the benefits of all the goodies packed in it. You will then start to see a gradual improvement, and your hair will recuperate the natural shine and strength of it's childhood.
We are absolutely in love with Nana + Livy charcoal shampoo bar.
Follow your treatment with their Fresh Hair oil, a potent natural conditioning oil for all hair types. Perfect to moisturize, revitalize, condition and nourish all hair types and 100 % safe for the environment.
Love from The Home Facial Store